Instagram     

Go Back   PNW Moto > PNW Moto > Motorcycles

Motorcycles For topics and discussions about all motorcycle makes and models

Like Tree41Likes
Reply
 
Thread Tools
Jun 26th 2017, 09:21 PM   #16
 Thumperpilot's Avatar
 
  Jan 2016
  Rome

  SV650S, CRF450R, and others
Harley buying Ducati?

Harley buying Ducati is like putting a diamond nose ring in a hog's snout...

Edited by Thumperpilot on Jun 26th 2017 at 10:24 PM
Jun 26th 2017, 11:29 PM   #17
 307T's Avatar
 
  Jan 2016
  Washington County

  H-D
Quote:
Originally Posted by Thumperpilot
Harley buying Ducati is like putting a diamond nose ring in a hog's snout...
Just remember that one of those companies is a successful operation and the other is up for sale...again. I don't particularly care what you ride. It's a motorcycle and I appreciate them all. Ducati will survive or it won't. Go buy one as a collector item. Quit bellyaching.
2wheel-Will likes this.
Jun 27th 2017, 08:39 AM   #18
DGA
 DGA's Avatar
Moderator
 
  Jan 2016
  PDX

  An Ape and a Husky
Just because they buy Ducati does not mean that they will share anything. They can be very easily ran as two separate companies under an umbrella corporation that moves the earnings around as they see fit.

Aside from both building motorcycle their goals are wildly different. Ducati is more race and technology oriented, so they compete in a different segment where continuous improvement is necessary to stay viable. HD is quite the opposite. Their customer base does not care about racing and ever evolving technology, but heritage.

Even if the Duc is bought by HD, I don't see anything changing on either side.
VeritasImageryNW likes this.
Jun 27th 2017, 08:51 AM   #19
 VeritasImageryNW's Avatar
 
  Jan 2016
  Allyn, WA

  '06 HD Street Bob, '85 Yamaha FJ600, '99 Honda CBR600f4
Quote:
Originally Posted by 307T
Just remember that one of those companies is a successful operation and the other is up for sale...again. I don't particularly care what you ride. It's a motorcycle and I appreciate them all. Ducati will survive or it won't. Go buy one as a collector item. Quit bellyaching.
Remember that the only reason Ducati is up for sale again is because VW is refocusing it's efforts elsewhere due to it's own issues, not Ducati's.

This is also why VW, after dominating WRC all four years it was there, pulled the plug suddenly this year.

This is all about VW's problems.
Jun 27th 2017, 09:46 AM   #20
 Sentinel's Avatar
 
  Jun 2016
  Poor Tortured

  2015 Kawasaki Concours 14 - The Origame Sea-Dragon
Ducati as a brand must be losing money or else why would VW sell it?

I mean, if I run into money trouble, I would not quit me job and give up my only source of income.

Why would VW sell a company if it was actually generating profit?

To "focus" on its core business?

That makes no sense unless everyone is spending half their day making cars and the other half making bikes.

Does an hour making a Jetta generate more profit than an hour making a Panigale 1299?
Jun 27th 2017, 10:31 AM   #21
 sunofnun's Avatar
 
  Jan 2016
  renton aka the dirty south

  Suprduke990 / Tiger800 / 625sumo / TE300 / 12wr450 / 03wr450 / wr250 / CB350 / XR100 / CRF50 / TTR50
Spy pics of the new Diavel..

albatrosscafe likes this.
Jun 27th 2017, 11:37 AM   #22
 
  Jun 2016
  Carver, OR

  2012 Ducati Pikes Peak, 2016 Monster 1200R
Keep in mind that very often the sale or merger of companies has more to do with CEO bonuses than benefit to either company. Nothing to do now except watch and enjoy the ride.

Edited by Rat Patrol on Jun 27th 2017 at 11:45 AM
Jun 27th 2017, 11:58 AM   #23
 
  Jan 2016
  Oregon

  2017 Kaw Ninja 1000 ABS (Z1000SX)
Quote:
Originally Posted by DGA
Just because they buy Ducati does not mean that they will share anything. They can be very easily ran as two separate companies under an umbrella corporation that moves the earnings around as they see fit.

Aside from both building motorcycle their goals are wildly different. Ducati is more race and technology oriented, so they compete in a different segment where continuous improvement is necessary to stay viable. HD is quite the opposite. Their customer base does not care about racing and ever evolving technology, but heritage.

Even if the Duc is bought by HD, I don't see anything changing on either side.
Yeah, right. HD ain't gonna sign any blank checks for R&D at Ducati, while their own bikes evolve a teensy bit about every 18 years... They'll just say "Nah, how about just some Bold New Graphics this year, or how about a 'Heritage' bike... ?" Then all the really talented designers and engineers will leave and find challenging work elsewhere. We've already seen this with MV Agusta.

Ducati has really been on a tear lately with extremely rapid development, thanks to the deep pockets at Audi. Almost too fast for consumers to keep up. New models every year! That ain't gonna last. Harley milks each model until the demand has completely dried up. I predict another sale in 5 years.

It's like InBev buying another MicroBrewery....if you can't do it yourself, buy it!
Jun 27th 2017, 12:18 PM   #24
 Sentinel's Avatar
 
  Jun 2016
  Poor Tortured

  2015 Kawasaki Concours 14 - The Origame Sea-Dragon
Duel-o de muscle-baiks!

Jun 27th 2017, 12:58 PM   #25
 wooden's Avatar
 
  Jan 2016
  PDX

  '14 St3R, '05 DR650
Quote:
Originally Posted by Sentinel
Ducati as a brand must be losing money or else why would VW sell it?

I mean, if I run into money trouble, I would not quit me job and give up my only source of income.

Why would VW sell a company if it was actually generating profit?

To "focus" on its core business?

That makes no sense unless everyone is spending half their day making cars and the other half making bikes.

Does an hour making a Jetta generate more profit than an hour making a Panigale 1299?
If you had major life problems and were managing a rental unit that only broke even for you (or even made you minuscule amounts of money), would you continue to manage the property or just get rid of it so you can focus on your life problems?

That's VW for ya right now. I ain't saying I know what they're thinking, but you don't only sell companies if they're losing money. There are a million reasons to sell a company that is currently profitable.
fiveohford likes this.
Jun 27th 2017, 03:22 PM   #26
 liberpolly's Avatar
 
  Jan 2016
  Seattle

  Ducati Diavel, Triumph Street Twin
Quote:
Originally Posted by VeritasImageryNW
"First quarter worldwide Harley-Davidson retail motorcycle sales were down 4.2 percent compared to the same period in 2016. In line with the companyís expectations, Harley-Davidson retail motorcycle sales in the U.S. were down 5.7 percent compared to the year-ago quarter, with the overall U.S. industry down for the same period. Harley-Davidson's U.S. market share for the quarter was 51.3 percent in the 601cc-plus segment, up compared to the first quarter in 2016. Harley-Davidsonís international retail sales decreased 1.8 percent compared to the same quarter in 2016."

When you look at numbers, you need to look at all of them. Yes, Harley's sales were down (including merchandise), but so were all other manufacturers' sales. On the other hand, their market share increased, meaning they had a smaller decrease in US sales than the other manufacturers. And the reality is that though Ducati sales may be up everywhere else, they have declined in the US as well.

Harley-Davidson Reports Declines In Motorcycle Sales, Earnings, And Revenue During First Quarter Of 2017

https://gearheads.org/ducati-bmw-sal...ine-in-the-us/
That's this year. Previous few years, Harley sales were declining when everyone else's were still growing. That's an alarming trend.
Jun 27th 2017, 07:38 PM   #27
 VeritasImageryNW's Avatar
 
  Jan 2016
  Allyn, WA

  '06 HD Street Bob, '85 Yamaha FJ600, '99 Honda CBR600f4
Quote:
Originally Posted by Sentinel
Ducati as a brand must be losing money or else why would VW sell it?

I mean, if I run into money trouble, I would not quit me job and give up my only source of income.

Why would VW sell a company if it was actually generating profit?

To "focus" on its core business?

That makes no sense unless everyone is spending half their day making cars and the other half making bikes.

Does an hour making a Jetta generate more profit than an hour making a Panigale 1299?
"With costs rising from its diesel emissions-cheating scandal, VW needs to streamline its business as much as possible. Reuters reports that Italian motorcycle maker Ducati, which Audi purchased for €860 million ($935 million US) in 2012, might be the first brand VW sells off in the wake of the scandal. The automaker hasn't reached a final decision, but it's currently approaching potential buyers of the famed motorcycle maker, which Reuters reports could be valued at €1.5 billion ($1.6 billion US)."

From another article:

"Volkswagen (VOWG_p.DE) is considering a possible sale of Italian motorcycle maker Ducati as Europe's largest carmaker streamlines operations to help fund a strategic overhaul following its emissions scandal, two people familiar with the matter said.

Volkswagen (VW) is reining in spending across the group, including cutting thousands of jobs at its core passenger-car brand, to help pay for a multibillion-euro shift to embrace electric cars and new mobility services."

Here is your answer. Again this is the same reason they pulled out of WRC even though they were dominating.

Edited by VeritasImageryNW on Jun 27th 2017 at 07:41 PM
Jun 27th 2017, 07:48 PM   #28
 VeritasImageryNW's Avatar
 
  Jan 2016
  Allyn, WA

  '06 HD Street Bob, '85 Yamaha FJ600, '99 Honda CBR600f4
Quote:
Originally Posted by liberpolly
That's this year. Previous few years, Harley sales were declining when everyone else's were still growing. That's an alarming trend.
Yes, but last year all other manufacturers had a much greater decline, enough so that Harley's overall market share increased. Which means they lost more in one year than Harley lost in several. So again, make sure you look at the ALL the news, not just the pieces you like. Otherwise you are no better than a lot of the MSM.
Jun 28th 2017, 06:15 AM   #29
 Sentinel's Avatar
 
  Jun 2016
  Poor Tortured

  2015 Kawasaki Concours 14 - The Origame Sea-Dragon
'the fuck are "new mobility services"?

fuck anyone who talks in corporate-speak.

and electric cars......i actually drive one of those. you will need another car.


Edited by Sentinel on Jun 28th 2017 at 06:17 AM
Jun 28th 2017, 08:01 AM   #30
 
  Jan 2016
  Renton

  2011 Triumph Daytona 675, 1975 Honda CB550K1
It comes down to liquid cash flow. With the Diesel cheating scandal, VW needs the cash to pay for their obligations as a result. When you are hard up for cash, what do you do? Start selling the valuable toys. That's where they are at with Ducati, not that Ducati are in trouble, just VW can't afford to keep all its toys right now.

Sent via HTC One M9
VeritasImageryNW likes this.
Reply

  PNW Moto > PNW Moto > Motorcycles

Tags
buys, ducati, harley, harloti



Thread Tools
Display Modes


Similar Threads
Thread Thread Starter Forum Replies Last Post
Harley shredding in a canyon kdo58 Motorcycles 27 Jul 15th 2016 11:22 AM
Harley shop? liberpolly Seattle 5 May 8th 2016 06:26 AM




Copyright © 2017 PNW Moto. All rights reserved.